Frequently Asked Questions
- A website is an online face value of your Business / Services, for the world to explore. Website content plays a major key role in reaching a target audience and building trust for your area of services.
- Simple, clear and effective communication leads an audience to keep coming back to your website for solutions.
- Website with interactive user interface retains the audience more than usual from a plain and ordinary website.
- Visual endorsement of a brand by pictures and videos helps the audience to trust your expertise.
- Declaring certification and licenses also plays a foremost role in building trust between visitor and Services offered.
CRM is a customer relationship management, it encompasses all methodologies, strategies, tools and other technology-based capabilities that help an enterprise organize and manage its customer relationships. We need to build interesting and updated content continuously and to set a goal for growth.
CRM should be incorporated into the website
With an effective CRM strategy, a business can increase revenues by:
- Providing services and product that are exactly what your customers want
- offering better customer service
- Cross-selling products more effectively
- Retaining existing customer and discovering new ones
SEO is a marketing discipline focused on growing visibility in organic (none paid) search engine results. SEO encompasses both the technical and creative elements required to improve ranking, drive traffic and increasing awareness in the search engine. It is basically a process of getting traffic from the “free”, “organic”, “editorial” or natural” search results on search engine.
The methods vary from technical practices you can achieve behind the scenes on your website (we tend to refer to this as “on page SEO) to all the promotional ‘off page’ approaches you can use to raise your site’s visibility (link building, social media marketing).
Paid search is also a large part of search engine marketing but not the only method.
On a search engine result page (SERP), you can pay for your website to appear in a specific section of the result. These paid for ads normally appear at the top of a SERP, to the right-hand side, or within a separate section.
Major Commercial search engines such as Google, Bing, and Yahoo drive the majority of web traffic. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information, or just about anything else.
Search engines are unique in a way that they provide targeted traffic—people looking for what you offer. Search engines are the roadways that make this happen. If search engines cannot find your site or add your content to their databases, you miss out on incredible opportunities to drive traffic to your site.
Search engines are smart, but they still need help. The major engines are always working to improve their technology to crawl the web more deeply and return better results to users. However, there is a limit to how search engines can operate. Whereas the right SEO can net you thousands of visitors and increased attention, the wrong moves can hide or bury your site deep in the search results where visibility is minimal.
In addition to making content available to search engines, SEO also helps boost rankings so that content will be placed where searchers will more readily find it. The Internet is becoming increasingly competitive, and those companies who perform SEO will have a decided advantage in visitors and customers.